How do you take a straightforward offer and make it memorable? Sometimes a well thought out "mistake" is all it takes.
We introduced Visible's $40 a month phone deal by covering Denver in cheeky, blue OOH messages.
The billboard that had the misspelling in it let us turn our "mistake" into a fun event with free massages.
Agency: Madwell
Client: Visible by Verizon
Avoid The Stork is a humor-based, integrated campaign to encourage 18-30 year old women to use contraceptives if they are not planning a pregnancy. It was highly successful. Both private insurance and Medicaid reported an increase in contraceptive prescriptions.
Agency: Worldways Social Marketing
Client: The Iowa Initiative to Reduce Unintended Pregnancies
With Salesforce+, you can stay on top of the latest in your industry without poring over tedious reports. The platform adds new videos every single week, just like Netflix constantly updates its vast content library.
We created videos, social and digital ads to introduce and promote the Salesforce+ streaming platform.
For the original series The Shift, which can be viewed on the Salesforce+ platform, we created video promos that ran on TV, as well as digital ads.
Agency: Salesforce in-house agency
Client: Salesforce+ Platform and Original Series "The Shift"
Salesforce helps Formula 1 connect to their fans in unexpected and engaging ways. What does that look like? Well, for F1 it looks like data-driven joy. We used digital banners, trackside signage and a landing page to show how Salesforce helps Formula 1 grow its fanbase and keep its millions of fans engaged at every turn.
In keeping with the company's brand voice the headlines used, F1 WOWS with Salesforce. The Salesforce characters help these ads stand out in the F1 environment.
Agency: Salesforce in-house agency
Client: F1
All illustrations created by Jacqui Quail
Centura Health introduced new emergency and urgent care centers across the state of Colorado. This campaign made people aware of this convenient option, open 24 hours a day, 7 days a week.
Agency: Vladimir Jones
Client: Centura Health
My husband and I met on a photoshoot.
We've been collaborating on photo projects ever since. I art direct and he shoots.
My role: Art Direction
Photographs: David Morgan
Salesforce's characters are at the heart of their brand. Whether it is digital banner ads, landing pages, email signatures, or Facebook posts the characters are meant to make the tech brand fun and friendly.
Agency: Salesforce in-house agency
Client: Salesforce
TUMI celebrates the explorer in each of us, by creating and designing the luggage and backpacks that make every journey an adventure.
Agency: Mordock Creative
Client: Tumi
We wanted evoke the emotional attachment women have to their clothes without doing the typical fashion shots. So, to show how Woolite takes care of the clothes that take care of you, we used illustration that allows the viewer to think of her favorite piece of clothing.
Agency: Leo Burnett
Client: Woolite
Farmlore is a new community being built in Brighton, Colorado. They needed to marketing materials to introduce Farmlore to potential home buyers. So we created a billboards, print, banner ads, a brochure and a website to get the word out.
The billboards increased traffic to the website by 75%.
Agency: First Story Marketing
Client: Farmlore
Locals is a brand of homegrown pre-rolls. The data behind our Locals brand tells us our audience is fiercely loyal and incredibly proud of where they’re from. Using this insight, we made each image unique to the area we are selling in. So the brand is scaleable and distinct at the local brick-and-mortar dispensary.
Agency: Kindred Wolf
Client: Locals
Denver Zoo ranks as one of the top zoos in the nation and it's a popular destination for tourists and locals alike. But they wanted people to know there is more to the zoo than just visiting animals. Denver Zoo is involved with preservation projects all over the world.
Within our approach, we targeted parents with young children and seperately, more established adults who could contribute to the cause.
Zoomily Family Event:
Once upon a time there was a magical evening where your children's nursery rhymes and stories came to life. This promotional material brought that magic to the event.
Agency: McClain Finlon
Client: The Denver Zoo
Illustrator for Zoomily: Shaw Neilsen
Schar Food Truck
So many summer events, like baseball games, revolve around food – gluten-filled food. This can feel alienating to people with a gluten intolerance who can’t participate in the full experience. So, we set out to change that. Around the baseball games in the northeast, we brough our Schar food truck filled with gluten free snacks galore. We were able to get people to try our foods, while making sure they were able to enjoy the game the proper way – with snacks in hand.
Agency: Madwell
Client Schar Gluten Free Breads